Saturday, April 2, 2016

New tri-polar public cloud world



Looks like the status quo of the world of the public clouds is going to change. Current clear leaders, Amazon Web Services and Microsoft Azure have almost formed bipolar public cloud world. However the other big player that was not that eager before is starting to challenge the leaders: Google Cloud Platform.

In public cloud’s economy of scale the number and global distribution of the datacenters is absolutely crucial for the leadership. This takes tremendous capital expenditures to build and wire that kind of the global infrastructure, and huge operational expenditures to run it; only the biggest players can do this. This also takes great commitment to cloud computing vision to become invested in such an expensive game.

The expansion of the Amazon’s and Microsoft datacenter all over the world is very impressive, you can easily see it for both companies: Microsoft Azure https://azure.microsoft.com/en-gb/regions/, AWS https://aws.amazon.com/about-aws/global-infrastructure/ . Both of them are aggressively trying to cover the globe even better (even under the sea: http://www.nytimes.com/2016/02/01/technology/microsoft-plumbs-oceans-depths-to-test-underwater-data-center.html )

What Google responded with in terms of the datacenters for the public cloud wasn’t that impressive, you can see the reach here: https://cloud.google.com/about/locations/ . Yes, Google has great infrastructure supporting its own operations (search and other services), yet not it’s Cloud Platform.

However there is great news that Google made a higher stake on its public cloud and going to build the datacenters in more than 10 new regions over the world till the end of 2017:  https://cloudplatform.googleblog.com/2016/03/announcing-two-new-Cloud-Platform-Regions-and-10-more-to-come_22.html.

Why great news? Because this tougher competition means better rates for the cloud services for the consumers, more innovations from all those players. All of them are big enough to make it, none of them look “just experimenting” now.